The Viareggio Carnival was established in 1873 when some of the local "signori" decided to organize a Sunday a little different from the rest, by inventing a procession of decorated floats which travelled up and down the main street of the city. On the occasion , a masked protest was also organized by a number of citizens, as they were forced to pay too many taxes and as a result the chief tax collector was certainly made fun of!! The parade was liked alot, not only by the patrons but also by the citizens and the idea of making floats that interpreted humor and dissatisfaction of the people and the events that came about in that year.
The official Viareggio Carnival mask is the "Burlamacco", a clown which wears clothes. Checkered overalls, taken form the Harlequin's costume, a white ponpon stolen from Pierrot's big puffy blouse, a white gorget-"Captain Scary" style, a red headband and a black mantle. The name Burlamacco derives from Buffaimacco a Florentine painter and a character in the "Decamerone". However, it is also said to be linked to the Lucchese surname Burlamacchi.
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